Let's illuminate kind faces and stories across the globe.
Let’s use science to understand and measure our impact.
Let’s make it simple to choose kindness. Right here, right now.
A genuine smile. An unexpected compliment. Feelings heard, ideas sparked. Do an act today, share your experience, and inspire others to create a kinder world.
We're recruiting people worldwide to take part in a series of unique experiments. Are you naturally kind, aspiring to be kind, or ‘kind of grumpy’? It doesn’t matter. All you need to qualify is a willingness to help expand the science of kindness.